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CONGRATULATIONS!
Your team has been selected by the __________________Company to develop a TV Commercial for their new product:______________.
Your commercial must be ready to air on CNN in 5 days. You will have 3 days to put all of your components together; 1 day will be used for rehearsals; and on the last day the camera will roll.
THE GROUP: Enter your names here:_____________________,
__________________________, _______________________,
__________________________.
Sit down as a group and put all of your ideas together. Decide what kind of emotional appeal you will use. Create a rough draft of a scenario that you think would work with the product and the emotion. Make a list of characters and what roles they might play. Check out these film facts to see how it is done in real life.
Now select one of the roles below and enter your name .
SCRIPT WRITER:________________________ You will compose the dialogue and adjust it to fit the actual activities. Everything can be typed out in a font large enough for cue cards.
COSTUME AND PROP DESIGNER:_______________________. You will find, make, or alter clothing that is appropriate to the roles being played. Real objects can be altered to resemble the product.
SET DESIGNER:_______________________. You will create an appropriate setting for the scenario. It can be painted, drawn, or assembled in the art room, the cafeteria, outdoors, or at home. The latter will work only if you have a video camera at home.
DIRECTOR:________________________. Your responsibility is to keep all of the tasks moving along on schedule. You will assist the others whenever they need help. On day 4, you will orchestrate the rehearsals. If everyone in your team is playing a part in the commercial, you will find extras to hold the cue cards or to stand in for crowds.
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